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Tony Brigmon

  • Appointed by Southwest Airlines CEO as their Official "Ambassador of Fun"
  • 3 Decades Speaking on Southwest's Best-Practices & Positive Culture
  • Former Face of Southwest Airlines Culture & Values
Speaker Fees
Keynote: $10,000
Traveling From
based in Dallas (travels to OKC and Tulsa easily by car or on Southwest)

Tony Brigmon spearheaded "fun" at Southwest Airlines as their official "Ambassador of Fun" delivering customer care and employee development programs.  Today, Tony teaches organizations how fun translates into serious results with customers and employees based on the best practices that helped Southwest Airlines achieve this same recognition with their customers, this level of performance with their employees and

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“I Believe that people find you irresistibly attractive when you make it all about THEM.  And it’s easy when you know how to communicate to energize, connect to engage, and cultivate to enrich.  Some great teachers taught me how to do this. I can teach you.  It’s what I do.  The more I get to share the more alive I become.  Woo hoo.

“As the former Ambassador of FUN for the high successful Southwest Airlines I got to help a lot of people and was fortunate to get really good at using interactive fun to teach best practices.  Audiences who experience my G-rated, interactive fun format are more receptive to messages presented and more likely to act on what they hear.  You may know a Meeting Planner who could use my help.”  – Tony Brigmon, Ambassador of FUN.

Tony Brigmon was the original Ambassador of Fun for the highly successful Southwest Airlines. Initially working in Southwest’s customer care and employee development areas, he helped the corporate culture reward humor and creativity.

Over a 30 year career Tony has worked with hundreds of major organizations to energize and inform cultural transformation. He is an astute observer of super performing human behavior and delights in sharing examples of those behaviors that not only led to super-performance at Southwest Airlines, but also positively influenced the other 1700+ organizations he has served.

These practices can be adapted by any organization to energize and transform culture.

Tony is a seasoned and tireless Servant Leadership advocate, known for inspiring and supporting novel people solutions to achieve improved performance and success. Over the past 30 years, Tony has earned recognition nationally and internationally for his presentation, training, and consulting work in a wide array of major organizations, always with the aim to maximize engagement, energize transformation, and enrich individual lives.

As the original Ambassador of Fun for Southwest Airlines, he conceived of a unique PR approach to help bring Southwest Airlines to the world, increasing appreciation for Southwest Airlines as a special company in the travel industry.

Tony was the recipient of the Southwest Airlines President’s Award “for exemplifying the spirit of fun, enthusiasm, sincerity, and love (caring), which IS Southwest Airlines, and for sharing this spirit creatively through employee development programs.”

His unique “Powerful meetings can be fun!” role at Southwest Airlines became for many years a personal mission for Tony and a spectacular learning opportunity—plus a powerful outreach for Southwest Airlines.

Today Tony specializes in the organizational use of interactive fun to generate ‘funtastic’ performance. His unmistakably humble but deterministic approach to creating a positive, collaborative, and super-encouraging “fun zone” for unleashing people, groups, and organizations—brings a refreshing approach to any corporate event.

He was one of only ten speakers featured by Meetings and Conventions Magazine in article entitled: “Most Wanted – Hottest Speakers On the Circuit Right Now!” Tony has written and published over forty-five stress management and motivation songs, and used them in meetings to energize, engage and enrich.

He has received over 600 letters of commendation or recommendation from executives of major corporations around the world including Southwest Airlines, Shell, Sprint, Tesoro, GVTV, First Bank, Lockheed, USAL, Ryland Homes, and others.

“I’ve seen Tony interact with people as a speaker, as a member of a group, and on an individual coaching basis.  In all of these environments, Tony creates a positive, supportive and encouraging ‘zone’ around him.  Once you enter that zone, you know that three things are going to happen. First, you are going to have fun.  Second, you are going to see things in a new and more positive way.  And third, you are going to walk away feeling a whole lot better about who you are and what you can accomplish.”  – Rob Ghio, Law Office of Rob Ghio, P.C.

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Speaker Programs

FUNtastic Culture
Southwest Best-Practices brought to your organization. Are We Having FUN, Yet?: You're in for some bona-fide serious results and serious FUN when Tony Brigmon, "The Ambassador of FUN," brings his refreshing and unique motivational message ...more
Southwest Best-Practices brought to your organization. Are We Having FUN, Yet?: You're in for some bona-fide serious results and serious FUN when Tony Brigmon, "The Ambassador of FUN," brings his refreshing and unique motivational message that are interactive and mixed with fun and energizing music. He teaches audiences to get more energized (with shared goals), more engaged in their work (with mutual respect), and teaches ways to enrich each other (through shared knowledge) to create a happier more productive culture. ...less
FUNtastic Leadership
Based on principles he helped to lead, research, and spearhead at Southwest Airlines (as their internal and external "Ambassador of Fun"), Tony teaches leaders how to create a fun, profitable work environment where employees/teams are ...more
Based on principles he helped to lead, research, and spearhead at Southwest Airlines (as their internal and external "Ambassador of Fun"), Tony teaches leaders how to create a fun, profitable work environment where employees/teams are internally energized to do their best, work with each other productively, and in a positive environment that's good for employees, leaders and customers. Fun was serious businesses at Southwest because Fun creates serious results, and that is what Tony teaches leaders. Learn leadership best-practices from Southwest Airlines to raise the bar on their own leadership competencies, their own management skills, the positive tone they set as a leader. Work with and better inspire your employees to greater levels of performance to create leaders who lead by creating seriously fun and effective collaboration between themselves, employees and teams using proven Southwest Best Practices! ...less
FUNtastic Customer Service
Based on the principles he learned, researched, and spearheaded at Southwest Airlines (as their "Ambassador of Fun"), Tony teaches audiences how to create a fun, profitable customer experience. Raise the bar on your team, have ...more
Based on the principles he learned, researched, and spearheaded at Southwest Airlines (as their "Ambassador of Fun"), Tony teaches audiences how to create a fun, profitable customer experience. Raise the bar on your team, have the right people on your team, train your team on your values , drive Southwest customer service concepts, and learn how together everyone can create that customer experience that makes customers want to come back and creates serious results, serious profits, and serious collaboration between employees and managers! ...less
FUNtastic Relationships!
Have you ever wondered, "Who cares?" Tony Brigmon, Former Southwest Airlines Official "Ambassador of FUN", shows you how to increase personal effectiveness through internal motivation, stimulating team-building and enhance relationships and partnerships through "Caring for ...more
Have you ever wondered, "Who cares?" Tony Brigmon, Former Southwest Airlines Official "Ambassador of FUN", shows you how to increase personal effectiveness through internal motivation, stimulating team-building and enhance relationships and partnerships through "Caring for Others", and increase productivity and job satisfaction through "Caring for Work". This helps to get groups motivated to raise the bar on themselves, keep each other accountable and reach peak performance at work while having more fun too! ...less
Funtastic Sales, Find What Customers Want & Provide it in an Irresistibly Attractive Way
This program is based on ideas that work from Tony's years of experience at Southwest Airlines. Tony's program helps audiences have fun, stay positive, maintain momentum and grow sales. Tony knows sales audiences don't want ...more
This program is based on ideas that work from Tony's years of experience at Southwest Airlines. Tony's program helps audiences have fun, stay positive, maintain momentum and grow sales. Tony knows sales audiences don't want fluff, they want ideas that will work, that are relevant, and that they can use immediately. That's what Tony delivers. Tony Brigmon brings the best of Southwest Airlines culture, innovation, and creative approach to sales to your sales team. Tony shares his fun, interactive sales presentation based on the proven S.A.L.E.S. formula (developed on Southwest best-practices and his own training/consulting with sales audiences) for finding out what people want and giving it to them in an irresistibly attractive way. This will help your team get back to the basics with a fresh innovative approach that is personalized to each team member's personality. In this presentation, Tony would include ideas to help sales professionals: keep themselves energized, keep each other energized, and stay energized to move the organization towards increased profitability. ...less

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